Prima brand WHOLEMEAL FLOUR (500g Pack) for for my homemade bread baked by Zojirushi BB-HAC10 Bread Maker

On 2013-09-27 afternoon, I bought 2 packets of Prima brand WHOLEMEAL FLOUR (500g) at $3.20 each from Cold Storage (Centre Point) for the first time for my homemade bread baked by Zojirushi BB-HAC10 Bread Maker.

According to http://www.prima.com.sg/primaflour/household/prod_pr_flour2.htm ,  this wholemeal Flour is a high-protein high-fibre flour specially milled for the health-conscious. Just mix equal quantities of Prima's Wholemeal and Bread Flour to make delicious and nutritious wholemeal bread, buns and cookies.

Picture source : http://www.fairprice.com.sg/webapp/wcs/stores/servlet/ProductDisplay?catalogId=10051&storeId=90001&productId=263913&langId=-1&categoryId=14092&parent_category_rn=14092&top_category=10057

According this webpage, the price at NTUC is $2.95 per packet.